A brief interlude for excited yelling - Jake is Turkey of the Year!

WE ARE SO EXCITED!!!  Our Jakey was selected as Turkey of the Year!!!

We always knew that our Jake wss a wonderful turkey and a true ambassador but now others get to see that too.

We are so proud of our big boy!!!

Be sure to read the stories of the other turkey runner-ups and please consider taking turkeys and other animals off of your table.  This is the season for peace, love and compassion and having a cruelty-free dinner is the best way to live according to these values.

Jake - Turkey of the Year, 2011

Your Shopping May Now Resume

Let's all congratulate Zappos for listening to their customers and adopting a policy to no longer sell fur products.

According to the PETA article -

Back in August, we wrote to the company about this, urging it to adopt a fur-free policy. At the time, the company said that it would look into the issue to gauge people's thoughts on it. So, to help speed that process up, we launched an online marketing campaign, getting members of the public to write to Zappos.com's CEO and urge him to send the pelts packing—and more than 11,000 of you did! The campaign became totally viral and social networking played a huge part—many people posted tweets on Twitter, passed around our petition on Facebook, and much more.

I mean, seriously, is this the first campaign in history ever to be won by tweeting and the slick use of other online tools? It's pretty exciting if you ask me—and also pretty novel! We are paving the way of the future, my friends.

Well, it seems that Zappos.com got the message that people hate fur, because yesterday, the company officially adopted a permanent policy never to sell any products containing the fur of an animal!

Thank you SO much, all you fantastic online activists, for helping—and thank you, Zappos.com, for making the kind decision to forgo fur now and in the future. This will help spare countless minks, rabbits, foxes, and other animals all the horrors of fur farming and trapping, such as being electrocuted, bludgeoned, and skinned alive.


Read the full article here.

All of us shoppers can now get back to give so many of our dollars to one of the best retailers around!

Thank you Zappos!

Selfish Vanity and Absolute Horror

http://getactive.peta.org/campaign/p2_rabbit_fur_investigation

I've never been a fan of fur. I know there are those who will argue with me about this, especially as many shoes are made of leather, an equally horrific industry. But in my opinion there is one big difference.

Wearing fur is pure selfish cruel vanity.

I remember sitting in front of the television as a child and crying my eyes out about the Canadian seal hunt... then asking everyone I knew to sign the petition against it. Thirty years later the seal hunt is going on... but the boycotts against it and the Canadian fishing industry are growing. We may see this ending in our time.

Fur, to me, is the worst form of animal abuse and exploitation. Mostly because it is so avoidable and unnecessary. There is simply no good reason to wear it.

Right now, there is a campaign to get Zappos to stop selling fur products and to have Armani fulfill his promise to stop using fur. If you can support that, and communicate it, that would be great.

If you can stomach it, you should watch the video embedded above. If that doesn't convince you to never wear fur, I don't know what will. And if you think fur is okay, you should be OBLIGATED to watch it.

Then, if you can find an argument FOR wearing fur or fur products and supporting this amazingly cruel industry, I'd love to hear it.